Yoav Tchelet
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Social Media Marketing And Per-dollar Productivity

The common misconception is that social media necessarily involves video. What’s often thought of and assumed is that a social media site is a video hosting and serving site sort of service, in which comments play a central role. Only a fraction of this is actually the case, as pertains to...


Social Media Marketing and Planning

With almost 2 billion internet users world wide (and with that number only rapidly growing), it’s hard not to do business on the web, and a lot of retailers in the United States and other developed countries are realizing this. Regardless of the industry, the web is a critical space to...