Yoav Tchelet
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Why Social Crm is Important in Today’s Digital Age

The web is rife with new concepts that seem to come and go from one month to the next. We hear all about how important something like organic SEO efforts are and then people blast into social media and start obsessing over that. The truth is, all of these areas – whether they are hot or...

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Blending Traditional CRM With Social CRM To Improve Profits

Change is a constant when it comes to business, but things speed up once you throw in the kind of technological innovation we have seen in the last couple decades. Today’s companies have to evolve rapidly if they want to succeed and they have to make sure they are staying relevant to their...

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How CRM Strategies Can Be Optimised For A Digital World

Customer Relationship Management, also known as CRM, is one of the most essential parts of increasing a company’s effectiveness in today’s world. Most of the time, the bulk of the work in this area is going to fall on the shoulders of your IT team, but they are going to have to work...

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Using Social CRM And Email Marketing Together Effectively

So many of the most effective things we can do in business are often extremely simple. It is easy to be dazzled by all the things that are happening in social media these days, but it is always a good idea to make sure that you do not gloss over the basics. Email marketing is one of those...

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Social CRM – The Importance of having one customer view

There has been much talk about Social CRM in the last few months. Facebook is bursting at the seams with the number of users registered on its platform – now numbering more than 750 million users, Twitter has become mainstream, LinkedIn has had a successful IPO and crossed the 100 million...

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Branding and Social CRM

Social CRM is such a critical piece to any business operation. What’s usually implied by social CRM, is a piece of the social web, and in turn, what’s implied by the social web, is social media, social networking, social work (collaboration, say, amongst students). Social CRM is...

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Social CRM Systems

The social web has matured well over the years, to a point where demographics other than those that belong to the high school and collegiate groups, are now a part of this piece and dimension of the web. “Social” is a matter of mixing the ideas and concepts of the internet and...

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Social CRM and the Web Marketer’s Objective

Customer relations have always been a sort of tricky thing to keep up. And with the worldwide economy’s never been as versatile, as deep and full of such active participants at any point in economic history. Operations are coming online all over the world, servicing small businesses all...

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The State of Affairs of Social CRM

The web has come along way, if you’ve been an avid user since the ’90s (of the web in its commercial form anyway). Long gone are the days of the proprietary web, a closed in system, of branded chat rooms, and email systems. Long gone are the days of social network’s fits and...

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Social CRM and the Pace of Economic Development

The social web has matured vastly over recent years, and has culminated in a unique count of over a billion users, between the kings in this market. The largest of the social networking and media sites has well over 500 million users, and that growth isn’t anywhere close to slowing down....

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