Yoav Tchelet
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Exploring The New Facebook Search Graph And Its Benefits

Not everybody understands just why Facebook is so incredibly powerful. In order to explain this, you need to see what Facebook is for its 1 billion+ users. Essentially, Facebook has become the internet, well that’s what Facebook wants you to believe. They, being your customers, your users...

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Your Search Strategy Should Be Integrating Paid Search And Organic Search

Marketing efforts in today’s web based world have to be planned out and thought thoroughly through if we are going to find the kind of success we want. It might not be simple to succeed online right now, but it can definitely happen if you put real effort into it. What you will find is...

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Why Search Marketing Continues to Provide the Best Returns

Search Marketing has been around for a long time now and is considered by many as a mature online marketing channel, including myself. From the early days for SEO ranking manipulations and archaic directory listing search engines to the game changing Google algorithm – search has come of...

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SEO & PPC to be driven via Social

I think search marketers have already realised the importance of social media in their organic and paid search marketing programmes. It seems as if this will intensify into 2011 with a new research report by search marketing agency Covario. This research survey indicates that search marketers...

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