Yoav Tchelet
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Importance of Digital Marketing in a Difficult Economic Environment

Importance of Digital Marketing in a Difficult Economic Environment

People always need things. But most also need messages telling them how and where to find those things. Discover the importance of digital marketing in 2021. Digital marketing has been very important for a number of years now. The number of advantages to being digitally present and...

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How Artificial Intelligence Automation Impacts Business

How Artificial Intelligence Automation Impacts Business

Before the COVID-19 pandemic, artificial intelligence (AI) was a little more than a conversation topic in business circles. Now, though, after experiencing transformative shifts in the corporate world as the result of the pandemic, more businesses than ever are considering the positive...

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The Impact of IT Team Culture on an Organisation

The Impact of IT Team Culture on an Organisation

It’s normal for companies today to operate using a team structure, but few take the time to develop a team strategy that brings the right people together personally and technically. Often, a manager or leader will hire a bunch of qualified people with the right technical skills and call them...

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3 Keys to Successful Leadership During Digital Transformation

3 Keys to Successful Leadership During Digital Transformation

A digital transformation involves integrating technology into all aspects of the business, causing a fundamental shift that impacts employees and clients. It is also a cultural change that may cause tension among employees and even some failures within your organization. Therefore, it should...

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A Software-Defined World

A Software-Defined World

Technology, especially software technology, has been changing the business landscape for years; it shall continue to do so for many years to come. Today, thanks to how established businesses and startups have used and are using available software technology advancements to enhance service...

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Making Customer Experience part of your Digital Transformation

Making Customer Experience part of your Digital Transformation

The products and services that your business delivers may be at the core of what brings customers to your brand, and why it appeals, but it’s not the only thing that keeps them coming. To understand why online businesses succeed and keep succeeding, you also need to look at their digital...

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What does AI mean for Digital Transformation?

What does AI mean for Digital Transformation?

When company leaders consider Artificial Intelligence (AI), they often do so in one of two ways. Some business owners believe that it is merely a customer-facing gimmick. There are then those that are convinced it is mere science fiction. However, the reality is very different. We have already...

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Customer Experience & Digital Transformation

Customer Experience & Digital Transformation

Companies today are being forced to change the way that they go about their business. This is largely due to digital transformation. What is so interesting about digital transformation is the fact that it is driven by the customers. Today, customers expect relevant content in relation to what...

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