Yoav Tchelet
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5 Crucial Aspects of a Successful Digital Transformation Strategy

5 Crucial Aspects of a Successful Digital Transformation Strategy

5 Crucial Aspects of a Successful Digital Transformation Strategy How will your business embrace the rapid changes in technology? A strong digital transformation strategy is important in this ever-shifting landscape. What if you could truly future-proof your business? With all of the...

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5 Steps to an Effective Social Media Strategy for Your Small Business

5 Steps to an Effective Social Media Strategy for Your Small Business

Marketing has dramatically evolved over the last few years. Businesses around the world used to rely on door-to-door marketing to prospect for and find new customers. Then along came print, radio, and TV advertising. Once the new world of Social Media Marketing came into play, it dramatically...

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The Divergent Worlds Advertising and Digital

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SEO Trends for 2013

2012 was a watershed year for SEO. Google not only moved the goalposts but shifted the playing field away from link spammers and planted it firmly back into the quality space. Search engines have always favoured quality over quantity but algorithms of past were gamed by heavy link building...

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Exploring The New Facebook Search Graph And Its Benefits

Not everybody understands just why Facebook is so incredibly powerful. In order to explain this, you need to see what Facebook is for its 1 billion+ users. Essentially, Facebook has become the internet, well that’s what Facebook wants you to believe. They, being your customers, your users...

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Keep Your Eye on the Top digital advertising trends for 2013

Speculation is rife on what the top 10 digital advertising trends will be for 2013. Different websites have different opinions, but it seems there are three main trends that come back again and again in every top 10 list. Hence, it is safe to say that these truly will be the trends to watch in...

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2013 will see a new trend: ads will come from articles and vice versa

It seems that there will be an important new trend in 2013: ads will be articles and vice versa. Essentially, the world of marketing and advertising is changing. Change is necessary in order to keep up with a world that has varying needs, which are also changing on a regular basis. Don’t...

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Advertising – Why The Big Idea is no Longer Enough

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Link Building In A Highly Social Environment For Search Engine Success

We all know that social media is the next big thing and that how we respond to its dominance is going to determine the success we have in business. However, you have to do more than recognize this new way for people to interact with each other. You also need to try and find out ways by which it...

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