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I Help startups and global brands Grow & Scale


This is me


Marketing Growth Strategy & Optimization Brand Strategy   Digital Transformation Service Design

Design Thinking  Digital Channel Strategy  Startup & Scale-Up GrowthDesign Thinking 


I advise established companies
and startups 

I started my career as a software developer and have spent over 20 years building marketing, digital, e-commerce and technology divisions, startups, scale-ups and subsidiaries for leading companies and advertising agencies globally..


I have worked with startups and also with some of the leading global brands in an advisory and board capacity and I've helped helped companies such as Ford, Bayer, Johnson & Johnson, Avis Budget Group, Nestle, HSBC, Kellogg’s, Unilever, Facebook and others, helping them to build and implement diverse integrated digital transformation and technology projects.


I've helped advise Web3 and Crypto startups on their brand, marketing, growth and scale-up strategies.

I have been recognised as a leading Digital Transformation consultant and have published numerous articles, including three books and have had the honour of working with multiple companies to accelerate their Digital and Technology transformation strategies. I have served in an advisory capacity with several Internet start-ups and start-up incubators.



Recent Blog Posts

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